Following recent reports of PHP vulnerabilities, we want to reassure GlowdayPRO practitioners that our platform does not use PHP.

Discover how we help protect sensitive patient data through encryption, secure authentication, data separation and Microsoft Azure hosting, alongside our ongoing commitment to strengthening security and safeguarding practitioners and their patients.

You've signed the lease. The chair's arrived. You've spent a small fortune on a sign, a logo and a very nice reception candle.

And you've picked a launch date that's three weeks away, with no patients booked in.

This is the bit almost nobody plans properly. Practitioners plan the clinic and forget to plan the launch. Then launch day is a lovely afternoon with prosecco, your mum, two colleagues from your old ward, and a diary that's still empty on Monday.

A clinic launch isn't a party. It's a marketing campaign with a party in the middle of it. Here's how to run one.

in aesthetics, patients can't judge your injecting technique before they book. They can only judge your content. Your photos and videos are the thing they weigh up at 10pm on their phone, deciding whether they trust you with a needle near their face.

So your content isn't "nice to have". It's the shop window for a business where trust is the entire product. The good news is you don't need a studio, a photographer or a fancy camera. You need a phone, a bit of consistency, and a system.

You've finished your foundation training. The certificate is on the wall, the insurance is in place, and there's a small fortune sitting in your fridge in the form of tox and filler. And now? Now you're staring down the bit nobody really trained you for: running a business.

We're now offering new-to-aesthetics practitioners 6 months of GlowdayPRO completely free. Every feature. No stripped-back trial tier. No card required at sign-up.

Here's how to make the most of it.

Storing patient data on your personal phone? Here's what UK GDPR, the ICO and special category data rules actually require of your aesthetics clinic, and the real risks.

Last month I shared a survey with you, asking you to ‘help us build the best’.

Last week, the Glowday development team grew, and this month, it will grow some more.

What that means for you, is that we’re actively building the improvements you told us you wanted - starting with the practical, daily fixes you’ve been asking for.

Here’s what’s coming…

Why your clinic photography and branding aren't vanity — they're how aesthetic practitioners justify premium pricing, build trust and win bookings. A practical guide.