Practitioners typically invest thousands in their clinical training and then think “Shit…I’ve got no patients…I better set up an instagram and Facebook profile…Now…what should I post?”

They then follow a ton of other practitioners and re-hash the content they see. And then wonder why their marketing efforts aren’t fruitful.

Very very rarely do practitioners actually put themselves in the shoes of their patients when thinking about marketing. This leads them to work hard on their marketing for limited return and get despondent when they don’t get bookings.

So we’re going to cover some of the fundamentals of marketing and apply them to aesthetic businesses.

It makes sense to pop you booking link in as many places as possible to make it obvious, simple and as easy as possible for your patients. “DM to book” “Email to book” “Call to book” require your patients to do work.

Here are 6 places you should pop your booking link.

How do you support existing and potential aesthetic patients, and remain top-of-mind, throughout their aesthetics journey without having to do all of this manually? AUTOMATIONS!

Read on for tips on how to figure out what to automate and how to create a phenomenal patient journey.

GlowdayPRO isn’t like other aesthetics software. It’s a single platform designed to help you run, market and grow your aesthetics business.

Read on to find out how GlowdayPRO is better and different.

Learn how partnering with complementary local businesses can significantly boost bookings for your aesthetic clinic. Discover a range of potential business buddies and explore effective strategies for collaboration to expand your reach and increase visibility.

Online skincare consultations give your patients access to expert advice, convenience and efficacious products that they can't pick up on the high street, order off Amazon or get in their weekly shop...all from the comfort of their home.

Here’s how you can conduct Online Skincare Consultations easily, with GlowdayPRO.

As those who use GlowdayPRO know, we are always keen to improve the product for both practitioners and their patients, so here’s a round up of some of the lovely features Andy and his team have released this month…so far!

Whether you work a 6 week shift pattern, work a couple of days in one location and a few days in another each week, or work 3 days a week from your home clinic and pop to a salon the 3rd Thursday of each month…you can now work your way using GlowdayPRO.

Why bother going digital? Is it actually any better than using pen and paper? Is it really necessary? Find out why, yes, it probably is!

When does a diary become more than a diary? When it’s a GlowdayPRO diary…

Learn why GlowdayPRO is giving patients a first in the medical aesthetics world!

Why are you stressing out about admin, getting back to patients and sending out forms? You don’t have to.

The GlowdayPRO diary does a whole lot more than schedule your appointments. Find out how it gives you extra bang for your buck!

It can be difficult for medical professionals to transition from a healthcare setting caring for patients, to a business world charging charging customers. GlowdayPRO looks at some of the common challenges.