Reviews make you feel good - everyone likes a pat on the back and the personal fulfilment they give. But for aesthetic practitioners, patients’ reviews hold lots more power and potential. Learn why.

One of the places many people check out practitioners in on Instagram.

It is crucial that you deliver the information they are looking for in a consistent, authentic and accessible way, across all channels.

Here’s a quick guide to what you should put in your highlights.

Knowing where to start with marketing when you launch your aesthetics business is a minefield!

Here are 10 FREE online courses to help you get up-to-speed with all things marketing, content and social media.

Are you adequately protecting you and your patients by ensuring you go through an informed consent before a treatment? It’s more than a signature.

Read why GlowdayPRO means so much to its founder Hannah, and why she’s definitely not simply a saleswoman selling some software!